"It's a great way to go from poolside over to the cabana for lunch and still be presentable," said Macy's spokesman Kamal Bosamia. Wraps, pareos and tunics - often in fabric that matches the swimsuit - are flying out of stores. The two-piece suit has a top that drapes around the middle to camouflage the problem area. "Many one-piece suits can provide extra support and tummy control without compromising style and comfort," said Tara Ellef, Lands' End senior vice president of merchandising.įor women with a fuller midsection who don't feel as comfortable with a form-fitting one-piece, veteran swimwear designer Lisa Curran suggests a tankini. More than half of shoppers in the Lands' End survey said they plan to purchase a one-piece this year. They're really beautiful." (And pricey, it must be noted some Eres suits cost more than $400.) They're sexier, very contemporary and modern one-pieces from Eres and other designer brands. "But they're not your grandma's swimsuits. "Customers who normally bought bikinis are now adding a one-piece swimsuit to their purchase," said Rachel Clements, owner of La Mode Lingerie, an upscale boutique in River Oaks Shopping Center. But one-piece styles are making a comeback. The itsy bitsy, teeny weeny bikini is still popular because Houston women who exercise a lot want to show off their taut bodies.
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